FROM THE GROUND UP

A confident look starts with a stylish pair of shoes. So, for Aquila’s new brand platform, we turned the category’s “finished look first” formula on its head, building every layer, shot, movement, and moment of the campaign from the shoes upwards. And we captured it all in-camera and in real time – as authentic as the brand itself.


+19.8M IMPRESSIONS

across Meta, Tiktok, Youtube, Optus & Kayo

AGDA DESIGN AWARDS 2025 — Finalist