Finally, a bank you can thank.

In the wake of a Royal Commission into banking practices, Australians have had very little reason to be grateful to their banks. Thankfully, Heritage Bank is different, with a customer-owned model that puts profits back into its products and services. Building on the QLD-based bank's philosophy of People First, we launched into NSW with a campaign featuring everyday Australians who are so thankful for Heritage's products and services that they're inspired to say, "Bank you very much!"

Agency: Cummins & Partners
CCO: Sean Cummins
CD: Heath Collins
CW: Chris Ching
AD: Jenny Tang

Production: AIRBAG
Director: Patrik Bergh

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